Tag Heuer x Porsche Golf Cup World Final

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On the occasion of the Porsche Golf Cup World Final 2024 in Majorca, Milestone was pleased to support Tag Heuer in the implementation of its activation as a partner of the automotive brand. The event enabled Tag Heuer to showcase its new Golf Edition connected watch on an exclusive stand.

Majorca

The event

Milestone supervised the set-up and dismantling of the stand in conjunction with the Porsche teams, as well as relations with Spanish service providers, notably for the animation of a virtual golf challenge with a swing simulation for the duration of the competition.